Author
Tuure Tuunanen
Michael Myers
Harold Cassab
Angela Lin
Jonathan Foster
Paul Scifleet
Year of Publication
2013
Book Title
Consumer Information Systems and Relationship Management: Design, Implementation, and Use
Number of Pages
1-13
Publisher
IGI Global
City
Hershey, PA
ISBN Number
978-1-4666-4082-5
DOI
10.4018/978-1-4666-4082-5.ch001
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