@misc{1326, author = {Ella Hafermalz and Kai Riemer and Sebastian Boell and Lucas Introna and Donncha Kavanagh and S{\'e}amas Kelly and Wanda Orlikowski and Susan Scott}, title = {Enactment or Performance? A Non-dualist Reading of Goffman}, abstract = {This paper contributes to the sociomateriality research orientation with a critical examination of two concepts {\textendash} enactment and performance {\textendash} that have been associated with the notion of performativity. While a preference for the term enactment has been expressed in influential IS literature, we argue that sociomateriality will benefit from an engagement with the body of research that focuses on Goffman{\textquoteright}s notion of performance. We provide a critique of Mol{\textquoteright}s reading of Goffman{\textquoteright}s notions of {\textquoteleft}{\textquoteleft}persona{\textquoteright}{\textquoteright} and {\textquoteleft}{\textquoteleft}mask{\textquoteright}{\textquoteright}. We then show how a careful non-dualist reading of his work reveals his opus as relevant and useful for sociomateriality, because his notion of performance affords locating technology in differing roles within a performance. In doing so, we argue that Goffman{\textquoteright}s work, largely overlooked within this stream of research so far, contributes important concepts and terminology for making sociomateriality actionable for IS.}, year = {2016}, booktitle = {Beyond Interpretivism? New Encounters with Technology and Organization}, journal = {Beyond Interpretivism? New Encounters with Technology and Organization}, pages = {167{\textendash}181}, publisher = {Springer International Publishing}, address = {Cham}, isbn = {978-3-319-49733-4}, doi = {10.1007/978-3-319-49733-4_10}, language = {eng}, key = {1326}, }